Earlier this year Rob Hubbard chair of the eLearning Network launched a campaign for effective elearning at the Learning Technology 2012.
With so much of mindless elearning being created around us everyday this is a welcome initiative.
I loved the analogy of a compromise elearning course with a ‘hybrid car’, it drives (no pun intended) the point home quite well for buyers who simply don’t understand what good elearning is. Most often we find ‘smart buyers’ focusing on costs and trying to ‘bargain’ a great solution blissfully unaware of the real cost of bad elearning.
If you’re pained with ineffective elearning, want to learn from industry experts, or if you can contribute to this initiative in any way do join in.